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P96 –
ENVIRONMENT MANAGEMENT FOR S/DMs (LIFE) Background Senior Executives,
in-charge of operational units play the most crucial role in the growth of
organization.. After the opening of the insurance sector to private
companies, the market in India has become competitive and competition
keeps on increasing by the day. In such a scenario the role of Senior
Executives has become quite challenging. They have to develop skills for
scanning and analyzing environment and proactively manage the changes with
greater sensitivity and understanding. Environment Management involves
gathering market intelligence and understanding the shifts in economy,
political development, commerce and demography. Objectives The programme will
enable the Heads of Divisions to • Identify the
dynamics of business environment • Enumerate the
uncertainties and discontinuities in the environment • Carry out
industry structure analysis • Take strategic
initiatives for success • Re-engineer
business processes and practices to meet the current and future
competitive pressures • Integrate the
role and significance of various regulatory provisions with
operations. Contents • Environment
Scanning to understand the new paradigms in Life Insurance Industry in
India • Industry
Structure Analysis – Unique characteristics of insurance sector vis-ŕ-vis
the other players in financial services sector; Competitive forces in the
industry; strategic issues. • Global
perspectives of emerging trends in Finance and Insurance • Convergence in
financial sector. • Emerging
customer profile • Trends in
insurance marketing • Importance of
public relations and publicity in competitive environment • Benchmarking of
various business processes • Rural marketing
and social sector obligations. • Regulatory
frame-work and the role of Senior / Divisional Manager • Leveraging I.T.
for better customer service CRM, Data Mining and decision making • Business Ethics •Implication of
R.I. Act •Capital Markets Participants’
Profile Senior / Divisional
Managers (In-Charge) of Divisions, Secretary (Mktg.) from Central Office /
Zonal Offices of LIC of India, Senior Executives from other Life Insurance
Companies Duration:
3 Days Date: 23.07.2007 – 25.07.2007 |
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